I have had the distinct honor of working for many companies in a variety of industries. Here is just a sampling of my work—in print and on the web.

Product Descriptions
Short and sweet, product descriptions must be compelling and display good usage of keywords. But most importantly, it must paint a picture in your customer’s mind and motivate the purchase.
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Articles
Articles are a great way to attract customers and search engine spiders. Offering loads of free information, good quality content keeps both coming back for more.
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Collateral
Even with the internet revolution, printed materials will never go out of style. Collateral material requires a different writing style and serves a different purpose than web copy. As a long time marketer, I have had extensive experience with all types of marketing copy.
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Newsletters
Internal or external, newsletter’s purpose is to inform and educate. Whether completing the whole project from start to finish or writing one article, I can help your newsletter serve its purpose well.
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Web Pages
Your home page or landing pages are the most crucial pages on your website. They are the first things both your clients and the search engines see. They take very special care to craft, write and edit.
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Catalogs
I have worked at several different catalog companies and have freelanced at even more. Catalogs require a specific type of writing that marries technical details and intriguing story together.
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Press Releases
A simple press release is a cheap but surprisingly effective way to get exposure, increased web traffic and attention from potential customers. But they are notoriously tricky to write.
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